Ecommerce funnel research / Polar Haircare

Polar Haircare ecommerce funnel

Polar Haircare's hair-care ecommerce funnel starts from a other entry and follows a other to pdp to cart to checkout journey. The captured flow contains 7 screens across pdp, entry, other, cart-drawer, checkout for hair dye shampoo.

What’s in the flow

The captured journey contains 7 screens across 5 page types.

entry:otherjourney:other-to-pdp-to-cart-to-checkoutvertical:hair-careproduct:hair-dye-shampooaudience:gray-hairproof:customer-countproof:testimonialsmarket:us
  1. 01pdp
  2. 02entry
  3. 03other
  4. 04cart drawer
  5. 05checkout