Ecommerce funnel research / Branch
Branch ecommerce funnel
Branch's office-furniture ecommerce funnel starts from a homepage entry and follows a homepage to pdp to cart to checkout journey. The captured flow contains 5 screens across cart, other, pdp, entry, checkout for office chair.
What’s in the flow
The captured journey contains 5 screens across 5 page types.
entry:homepagejourney:homepage-to-pdp-to-cart-to-checkoutvertical:office-furnitureproduct:office-chairproduct:ergonomic-chairaudience:remote-workersaudience:workerscompany-size:mid-marketoffer:free-shippingupsell:presentmarket:us
- 01cart
- 02other
- 03pdp
- 04entry
- 05checkout