Ecommerce funnel research / Fugazzi Fragrances
Fugazzi Fragrances ecommerce funnel
Fugazzi Fragrances' fragrance ecommerce funnel starts from a quiz entry and follows a quiz to questions to pdp to cart to checkout journey. The captured flow contains 4 screens across quiz-question, checkout, cart, pdp for discovery set.
What’s in the flow
The captured journey contains 4 screens across 4 page types.
entry:quizjourney:quiz-to-questions-to-pdp-to-cart-to-checkoutvertical:fragranceproduct:discovery-setproduct:fragranceaudience:genderlessaudience:fragrance-shoppersoffer:trialproof:reviewscheckout:express-checkoutmarket:demarket:esmarket:frmarket:gbmarket:itmarket:nlmarket:us
- 01quiz question
- 02checkout
- 03cart
- 04pdp