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Ecommerce funnel research / Gisou

Gisou ecommerce funnel

Gisou's beauty ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 7 screens across pdp, cart, checkout, blocked for beauty balm.

What’s in the flow

The captured journey contains 7 screens across 4 page types.

entry:pdpjourney:pdp-to-cart-to-checkoutvertical:beautyproduct:beauty-balmproduct:honey-infused-haircarecompany-size:largecheckout:multistepmarket:nl
  1. 01pdp
  2. 02cart
  3. 03checkout
  4. 04blocked
Gisou ecommerce funnel | Funnelbook