Ecommerce funnel research / Pepper
Pepper ecommerce funnel
Pepper's apparel ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 12 screens across cart-drawer, pdp, cart, checkout for strapless bra.
What’s in the flow
The captured journey contains 12 screens across 4 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:apparelproduct:strapless-braaudience:small-bust-womencompany-size:mid-marketproof:demonstrationproof:testimonialscheckout:multistepmarket:aumarket:camarket:demarket:esmarket:gbmarket:nlmarket:us
- 01cart drawer
- 02pdp
- 03cart
- 04checkout