Ecommerce funnel research / LOOKFANTASTIC
LOOKFANTASTIC ecommerce funnel
LOOKFANTASTIC's beauty ecommerce funnel starts from a other entry and follows a other to pdp to cart to checkout journey. The captured flow contains 11 screens across pdp, other, checkout, entry, cart for blush.
What’s in the flow
The captured journey contains 11 screens across 5 page types.
entry:otherjourney:other-to-pdp-to-cart-to-checkoutvertical:beautyproduct:blushproduct:sunscreenaudience:beauty-shoppersprice-point:mid-marketproof:pressupsell:presentcheckout:guest-checkout
- 01pdp
- 02other
- 03checkout
- 04entry
- 05cart