Ecommerce funnel research / Patrick Ta Beauty

Patrick Ta Beauty ecommerce funnel

Patrick Ta Beauty's beauty ecommerce funnel starts from a other entry and follows a other to cart to pdp to checkout journey. The captured flow contains 4 screens across pdp, checkout, cart-drawer for body glow balm.

What’s in the flow

The captured journey contains 4 screens across 3 page types.

entry:otherjourney:other-to-cart-to-pdp-to-checkoutvertical:beautyproduct:body-glow-balmcompany-size:largemarket:us
  1. 01pdp
  2. 02checkout
  3. 03cart drawer