Ecommerce funnel research / Herman Miller

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Herman Miller's furniture ecommerce funnel starts from a pdp entry and follows a pdp journey. The captured flow contains 3 screens across pdp, blocked for gaming chair.

What’s in the flow

The captured journey contains 3 screens across 2 page types.

entry:pdpjourney:pdpvertical:furnitureproduct:gaming-chairaudience:gamerscompany-size:mid-marketmarket:it
  1. 01pdp
  2. 02blocked