Ecommerce funnel research / Pit Viper
The Admirer | Pit Viper Heart-Shaped Sunglasses
Pit Viper's eyewear ecommerce funnel starts from a collection entry and follows a collection to pdp to cart to checkout journey. The captured flow contains 7 screens across checkout, pdp, collection, cart-drawer, cart for sunglasses.
What’s in the flow
The captured journey contains 7 screens across 5 page types.
entry:collectionjourney:collection-to-pdp-to-cart-to-checkoutvertical:eyewearproduct:sunglassesaudience:style-conscious-shoppersaudience:style-conscious-consumerscompany-size:largeproof:demonstrationupsell:presentcheckout:shopifymarket:aumarket:camarket:us
- 01checkout
- 02pdp
- 03collection
- 04cart drawer
- 05cart