Ecommerce funnel research / Grove Collaborative
Grove Collaborative ecommerce funnel
Grove Collaborative's home-care ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 7 screens across pdp, checkout, cart for laundry detergent.
What’s in the flow
The captured journey contains 7 screens across 3 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:home-careproduct:laundry-detergentaudience:householdscompany-size:largemarket:us
- 01pdp
- 02checkout
- 03cart