Ecommerce funnel research / Purriq

Purriq ecommerce funnel

Purriq's pet ecommerce funnel starts from a listicle entry and follows a listicle to pdp to cart to checkout journey. The captured flow contains 4 screens across cart, entry, pdp, checkout for dental sticks.

What’s in the flow

The captured journey contains 4 screens across 4 page types.

entry:listiclejourney:listicle-to-pdp-to-cart-to-checkoutvertical:petproduct:dental-sticksaudience:cat-ownersoffer:bundleoffer:free-shippingoffer:gift-with-purchaseproof:guaranteeproof:reviewsupsell:present
  1. 01cart
  2. 02entry
  3. 03pdp
  4. 04checkout
Purriq ecommerce funnel | Funnelbook