Ecommerce funnel research / Liquid Death
Liquid Death ecommerce funnel
Liquid Death's beverage ecommerce funnel starts from a pdp entry and follows a pdp to cart to checkout journey. The captured flow contains 4 screens across cart-drawer, pdp, checkout for reusable bottle.
What’s in the flow
The captured journey contains 4 screens across 3 page types.
entry:pdpjourney:pdp-to-cart-to-checkoutvertical:beverageproduct:reusable-bottleupsell:present
- 01cart drawer
- 02pdp
- 03checkout