- Funnel summaryBioLite EcoZoom Versa funnel: preparedness- and portability-focused ad entry to a rocket-stove product detail page, followed by cart interaction and checkout with express checkout, accessory add-ons, and an audience discount notice. The checkout captured the product at $119.96.Read the field notes →bioliteenergy.com57entry:pdpvertical:outdoor-cooking
- Funnel summaryCaptured funnel begins on a BioLite Memorial Day sale entry page, progresses through promotional/cart-drawer states and FirePit product pages, and reaches checkout. The supplied ad promotes Range Headlamps for outdoor adventurers and is separate from the FirePit screen journey.Read the field notes →BioLite Memorial Day Sale 2026: Save Up to 40% Sitewide45entry:offervertical:outdoor