- Funnel summaryDr. Squatch men’s natural bar soap funnel entered through a collection page with a quiz prompt, progressed through a Bar Soap 9-Pack PDP and cart drawer, and reached checkout. Messaging emphasized natural, long-lasting fragrances, attractiveness, testimonials, bundle savings, free shipping, and a free mystery soap promotion.Read the field notes →drsquatch.com81entry:quizvertical:personal-care
- Funnel summaryCaptured Dr. Squatch grooming funnel progressing from homepage entry through quiz-labeled storefront and bar-soap product detail states to cart drawer and checkout. The captured checkout shows a six-bar bundle with a 5% discount and a $39.90 discounted total; the cart drawer also includes deodorant add-ons as a distinct upsell.Read the field notes →drsquatch.com28entry:homepagevertical:grooming