- Funnel summaryThe ad promotes Farmacy’s Brightening Coconut Gel Sheet Mask 4-pack to existing customers with a restock message. Captured screens include blocked/not-found product URL views, followed by a Green Clean Juicy Gel Cleanser PDP, cart, and checkout with subscription messaging and express checkout; the ad product and captured purchase flow do not match.Read the field notes →farmacybeauty.com47entry:pdpvertical:beauty
- Funnel summaryFarmacy Beauty funnel for Green Clean Juicy Gel Cleanser: makeup-focused entry messaging leads directly to repeated product detail pages, then checkout with subscription savings and trial-size recommendations.Read the field notes →farmacybeauty.com43entry:pdpvertical:beauty
- Funnel summaryFarmacy Beauty cleanser funnel entered through product-focused advertising and proceeded through repeated product detail views to checkout. The Green Clean Juicy Gel Cleanser was positioned around refreshing, hydrating, softening, and gentle deep cleansing for all skin types. Checkout captured a $32.00 price, subscription savings, store credits, and recommended trial-size add-ons.Read the field notes →farmacybeauty.com41entry:pdpvertical:beauty