- Funnel summarySuunto Race 2 smartwatch funnel: product-detail browsing progresses through repeated PDP views, then a cart containing the watch and related accessories, followed by a blocked verification screen. Ads provide product-introduction and comparison entry messaging with Shop Now intent. No checkout provider or completed checkout is captured.Read the field notes →Suunto Race 2 Coral Orange – AMOLED GPS Sports Watch for Training & Racing79entry:pdpvertical:fitness
- Funnel summarySuunto Vertical 2 premium outdoor smartwatch funnel: adventure-focused ads lead to the product detail page, cart, and checkout. The product emphasizes durability, battery life, offline navigation, display visibility, and a built-in flashlight. Checkout captures a $699 price and HSA/FSA reimbursement messaging.Read the field notes →Suunto Vertical 2 Titanium Black – Rugged Outdoor Adventure Watch72entry:pdpvertical:consumer-electronics
- Funnel summarySuunto Run funnel from direct product entry through cart to checkout, with runner-focused performance messaging and a detected $70 checkout discount.Read the field notes →Suunto Run - Lightweight Sports Watch Designed for Runners48entry:pdpvertical:fitness
- Funnel summarySuunto Race 2 multisport smartwatch funnel from product-focused advertising through PDP, cart, and checkout. Captured screens emphasize display improvements, sports performance, battery life, offline navigation, coaching, app integration, accessories, and a $499 checkout price.Read the field notes →Suunto Race 2 Coral Orange45entry:pdpvertical:fitness
- Funnel summarySuunto 90 Challenge journey from challenge entry through product detail, cart recommendations, and checkout for the Suunto Vertical 2 All Black watch.Read the field notes →suunto.com36entry:othervertical:sports