- Funnel summaryThe Citizenry’s French linen sheet set funnel moves from product detail to cart to checkout. Entry messaging emphasizes softness, breathability, imperfect texture, and limited availability, while captured product screens show size selection, shipping and returns, gift wrap, and checkout for an Olive/Queen set priced at $269.Read the field notes →the-citizenry.com62entry:pdpvertical:home-goods
- Funnel summaryHandcrafted kitchen furniture funnel from a lifestyle ad into a collection, product detail, cart, and checkout flow. The ad emphasizes craftsmanship, style, durability, and scarcity; captured screens show a premium Meru Counter Stool purchase journey with free shipping on one product view and gift wrap added in cart.Read the field notes →the-citizenry.com53entry:collectionvertical:home-furnishings
- Funnel summaryConsolidated funnel annotation for The Citizenry’s custom furniture journey, beginning with an entry and collection experience, continuing to the Ruthie Sofa PDP, cart, and checkout. Ad messaging emphasizes artisan craftsmanship, premium custom furniture, and a 20% discount.Read the field notes →the-citizenry.com49entry:collectionvertical:furniture
- Funnel summaryThe captured journey begins at a blocked product URL, reaches an unclassified home-decor homepage, and ends at a blocked rugs collection dead page referencing an archive sale of up to 70% off. No PDP, cart, upsell, or checkout stage is supported.Read the field notes →the-citizenry.com30entry:pdpvertical:home-decor
- Funnel summaryObserved funnel progresses from the baskets entry and collection pages through multiple storage-basket PDP states, then cart and checkout. No ad annotations or supported offers were captured.Read the field notes →the-citizenry.com30entry:collectionvertical:home-decor